2020 Atlanta ADDY Silver Winner
Caroline Jinks & Mitch Baines
Congratulations to all The Circus students who were recognized at the 2020 Atlanta ADDYs. Creative Circus students brought home 9 Gold Student Awards & 8 Silver Student ADDY awards!
2020 ADDY Winner – Silver Student Award: Coney Island
Caroline Jinks – Art Direction Student
Mitch Baines – Copywriting Student
Insight: There are millions of people in NYC, but Coney Island has fallen off the list of must-see attractions.
Strategy: At Coney Island you can get the best of New York in one single destination.
Execution: Hijack the D, N, F, & Q Subway lines to bring attention to their last stop: Coney Island.
Located at Times Square-42 Street / Broadway
Located at 47-50 Streets-Rockefeller Center / 6 Avenue
Located at 57 St – 7th Ave (Broadway)
Coney Island fun will takeover the subway cars.
CONEY ISLAND BRANDED METRO CARDS